Topcem Cement
+91 6302-438501
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Topcem Cement
(Lohia Group, North East)

The Challenge: (Among the top 3 brands in North-East India), nourish the brand Approach: Interviewed 120 customers/dealers (filmed) to comprehend the market. Create a USP where none exists: Cement For 100 Years. Results: Admired by the client but market-response not measured.

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